What is Innovation Journalism?

Innovation Journalism (InJo) is journalism covering innovation. It covers innovation processes and innovation (eco)systems. Traditional newsbeats - like business, technology, science and political journalism – look only at certain aspects of innovation processes and ecosystems. Innovation is treated as a topic within each beat, and the bigger picture is chopped up to fit into a specific news slot, usually technology or business journalism. The concept of Innovation Journalism was coined in 2003 by Nordfors. For Innovation Journalism the process of innovation itself is the central concept, treating business, technology, politics etc. as nested components of a news story. In terms of traditional newsbeats, InJo is multidisciplinary. It is a 'horizontal' beat, spanning across the old beats, reporting on innovation processes and innovation ecosystems. InJo identifies and reports on key issues in the innovation ecosystems, such as the most important emerging concepts, the interaction between the main actors, or what is happening in innovation value chains. It spans themes such as science and technology trends, intellectual property, finance, standardization, industrial production processes, marketing of new technologies, business models, politics, cultural trends, social impacts, and more. InJo can also be applied within traditional newsbeats as a mindset for journalists who wish to improve their reporting on the future of technology, of business, of politics or other traditional themes. Read more about InJo on Wikipedia.